Monthly Archives: July 2010

Subject Lines That Scream “Open!”

Posted on July 28, 2010 by Christine

Here’s some really bad advice that the so-called PR experts dispense: Your email pitches to journalists and bloggers should be as short as possible. No more than three or four words. Why is it bad advice? Because it forces people … Continue reading →

Posted in Serenity Virtual Assistant Services | Tagged blogging for business, Christine Buffaloe, Joan Stewart, pitching to journalists, Serenity Virtual Assistant Services, The Publicity Hound | Leave a comment

When is the best time to pitch the media?

Posted on July 17, 2010 by Christine

News is breaking all around you. When you’re the local angle to a national story, or you can comment on the hot topic of the day, TV producers, daily and weekly newspaper reporters, and bloggers will practically be begging to … Continue reading →

Posted in Virtual assistant, Virtual Assistant Services | Tagged blogging for business, Christine Buffaloe, Joan Stewart, pitching the media, Serenity Virtual Assistant Services, The Publicity Hound, Virtual assistants | Leave a comment

How to Use Facebook to Promote Your Products or Services

Posted on July 3, 2010 by Christine

I currently manage and maintain several business pages for clients on Facebook. Over the past couple of years they have seen an increase in sales and interest in their services as well. When using this tool it is important to … Continue reading →