Tag Archives: pitching the media

Tips for Your 2012 Media Plan

Posted on October 4, 2011 by Christine

This is the time to start collecting editorial calendars so you can begin creating your media plan for next year. Contact the advertising department at each newspaper and magazine where you want publicity and ask a sales rep to send … Continue reading →

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When is the best time to pitch the media?

Posted on July 17, 2010 by Christine

News is breaking all around you. When you’re the local angle to a national story, or you can comment on the hot topic of the day, TV producers, daily and weekly newspaper reporters, and bloggers will practically be begging to … Continue reading →